|Aditya Chopra (Chairman & Managing Director) |
Uday Chopra (Director and CEO - YRF Entertainment)
Yash Raj Films (YRF) is an Indian film production and distribution company working in Hindi cinema. Since its inception in the 1970s, the company has grown to be one of the largest film studios in India.
On the occasion of its 50th anniversary, Aditya Chopra unveiled a new logo of Yash Raj Films that marks the starting of the big 50 year celebrations of their production house. The new logo has captured the journey of their legacy.
YRF was founded by Yash Raj Chopra, a veteran of the Indian film industry, in 1970. Yash Chopra started out as an assistant to his elder brother, B.R.Chopra, and went on to direct five films for his brother's banner - B.R. Films. YRF controls almost every part of the value chain from production to post production, domestic and international distribution, music, home entertainment, marketing, design, digital, licensing, merchandising, talent management, brand partnerships, music studios and film studios - all in-house facilities. YRF has its own fully integrated studio that houses shooting stages and sound studios and is headquartered in Mumbai. After the death of founder Yash Chopra in 2012, his son Aditya Chopra took over as Chairman and Managing Director of the company.
In India, YRF has a network of distribution offices in Mumbai, Delhi, Jalandhar, Jaipur, Amravati, Indore, Bengaluru, Hyderabad, Kolkata, Chennai and Kochi. Internationally, there are offices in the United Kingdom, the United States of America, and the United Arab Emirates.